Are you busy fire-fighting?

As a manager, do you find yourself short of time to tackle the really important issues because you are always busy fire-fighting?

Contrary to popular opinion, you don't have an issue with Time Management. You need to work on your Value Addition. Let's illustrate this with an example:

We recently worked with a leading garment manufacturing company on a coaching assignment with one of their newly promoted Account Managers. As a Marketing Executive, he had been a star performer and he was fast-tracked into the Account Manager position - but now he was under-performing, as well as having difficulties working with his team of Marketing Executives.

We analyzed his diary to identify his touch-points with the companies value-stream, and the proportion of time spent on real value-addition at those touch-points. We helped him to discover that he was only spending a fraction of his time on real value-addition, and spending upto 50% of his time in non-value adding tasks like operational communication with his clients

We were able to coach him to refocus his time on value-creation, as well as to develop his team to handle the operational communications (small but urgent "fires") to free his time to tackle the real issues.

This is just a small example of what the Yellow Bridge approach can achieve for you.